In this episode, I'm joined by my long-time friends, authors and mindbodygreen co-founders, Jason and Colleen Wachob. Pioneers in the health space, they have seen it all when it comes to wellness trends and have set out to show us what actually works in their new book, The Joy of Well-Being: A Practical Guide to a Happy, Healthy, and Long Life. From science-backed longevity secrets to the importance of protein intake and eating with intention, we take a look at how our collective views on health have evolved over the last decade. Plus, we analyze exactly what it takes to make something go viral on social media and why caring about the foods you eat is the opposite of toxic diet culture.

Jason Wachob is the founder and co-CEO of mindbodygreen, the leading independent media brand dedicated to well-being with 15 million monthly unique visitors. He is also the host of the popular mindbodygreen podcast and the bestselling author of Wellth: How I Learned to Build a Life, Not a Resume. He has been featured in the New York Times, Entrepreneur, Forbes, Fast Company, Business Insider, BoF, and Vogue, and has a BA in history from Columbia University, where he played varsity basketball for four years. He lives with his wife, co-founder, and co-ceo, Colleen, in Miami with their daughters, Ellie and Grace. In his spare time he loves walking to get hot black coffee. You can find him on Instagram at @jasonwachob.

Colleen Wachob is the co-founder and co-CEO at mindbodygreen, the leading independent media brand dedicated to well-being with 15 million monthly unique visitors. She lives in Miami, Florida, with her husband, mindbodygreen founder and co-CEO Jason Wachob and their two girls, Ellie and Grace. She graduated from Stanford University with degrees in international relations and Spanish. She spent ten years working at Fortune 500 companies including Gap, Walmart, and Amazon before devoting her life’s work to mindbodygreen. Colleen has been a speaker at Fortune 500 companies and numerous trade conferences on well-being trends. Her new passion that brings her joy is pickleball. You can find her on Instagram at @colleenwachob

A few of my favorite things we cover this episode:

• Jason and Colleen’s new book, The Joy of Well-Being: A Practical Guide to a Happy, Healthy, and Long Life, and exactly why they wrote it. 
• The science behind longevity, including the various “types”. 
• Why real-life connections, meaningful relationships, and spirituality are actually more important than diet and exercise when it comes to health and longevity.
• The stigmas around people in the wellness space, especially women, utilizing western medicine in their fertility journey, and how it’s incredibly damaging. 
• Their personal views around nutrition and how it has evolved over the years.
• Why the conversation around diet and nutrition is shifting to more protein-focused in recent years and the science-backed benefits to eating more protein.
• The importance of intentionality when it comes to what you eat and why eating whole foods is not diet culture. 
• Specific labs to check for inflammation in the body, why it’s important to know, and the power of supplementation for healing. 
• Their personal favorite mindbodygreen supplements and why.
• Exactly what determines the virality of a post on social media, and why this is incredibly problematic. 

Links to things we talked about in this episode:

• The Joy of Well-Being: A Practical Guide to a Happy, Healthy, and Long Life
• mindbodygreen supplements
• Get the best of both worlds, tasty flavors, and all the benefits of water today with air up at https://airup.link/3MkMANT.
• CleanSimpleEats.com code WILLCOLE at checkout for 20% off your first order
• Athleticgreens.com/willcole for a free one year supply of vitamin D and 5 free travel packs
• Drinklmnt.com/willcole to claim your free LMNT sample pack
• Joincrowdhealth.com code WILLCOLE to get your first 3 months for just $99 / month

Happy listening and we hope you learned a little bit more about the art of being well!

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In health,

Dr. Will Cole